{"id":9201,"date":"2020-09-25T17:31:29","date_gmt":"2020-09-25T15:31:29","guid":{"rendered":"https:\/\/www.touchdown.co\/?post_type=epkb_post_type_2&p=9201"},"modified":"2020-10-28T16:54:11","modified_gmt":"2020-10-28T15:54:11","slug":"introduction-aux-formulaires-landing-pages","status":"publish","type":"epkb_post_type_2","link":"https:\/\/www.touchdown.co\/fr\/help-fr\/introduction-aux-formulaires-landing-pages\/","title":{"rendered":"Introduction aux formulaires & landing pages"},"content":{"rendered":"\t\t
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Touchdown regroupe les formulaires et les landing pages pour faciliter leur cr\u00e9ation.<\/p>

En fonction de l’objectif de la landing page ou du formulaire, vous s\u00e9lectionnez simplement si vous souhaitez cr\u00e9er une page d\u00e9di\u00e9e avec ou sans formulaire ou si vous souhaitez cr\u00e9er un formulaire que vous pouvez int\u00e9grer sur votre site Web ou afficher dans une fen\u00eatre contextuelle.<\/p>

Vous pouvez cr\u00e9er des pages de destination ou des formulaires professionnels avec le g\u00e9n\u00e9rateur glisser-d\u00e9poser offrant de nombreuses possibilit\u00e9s de conception, des options d’adaptation de contenu et de comportement de validation.<\/p>

Toutes les donn\u00e9es que vous obtenez \u00e0 partir des formulaires et des pages de destination sont automatiquement synchronis\u00e9es dans votre CRM.<\/p>

Pour plus d’informations sur les formulaires et les pages de destination, veuillez lire ci-dessous.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Landing pages<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Une landig page (une page d\u00e9di\u00e9e) vous aide \u00e0 g\u00e9n\u00e9rer des prospects, offrir plus d’informations sur votre communication envoy\u00e9 par email ou SMS et \u00e0 d\u00e9velopper votre entreprise.<\/p>

En g\u00e9n\u00e9rale, le landing pages aide \u00e0 convertir les visiteurs en leads.<\/p>

L’ensemble d’informations que vous pouvez ajouter \u00e0 une landing page varient selon voter objectif : \u00e9laborer plus sur un sujet, inscription sur un formaulaire de contact (\u00e0 la newslettre \/ \u00e9v\u00e9nnement \/ webinar, etc.), cr\u00e9er simplement une page d\u00e9di\u00e9 que vous allez communiquez sur vos r\u00e9seaux sociaux.<\/p>

Toutes les landing pages sont h\u00e9berg\u00e9es sur nos serveurs ce qui vous permet de suivre les liens, r\u00e9cupere les donn\u00e9es importantes que vous allez ensuite utiliser de votre avantage.<\/p>

Pour cr\u00e9er une nouvelle page de destination, consultez cet article<\/a><\/strong>.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Formuaires<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Un formulaire permet \u00e0 vos destinataires de s’inscrire \u00e0 votre liste marketing ou \u00e0 votre base de donn\u00e9es.<\/p>

Touchdown consid\u00e8re les formulaires comme un composant d’une page de destination d\u00e9di\u00e9e ou un composant de votre site Web lorsque le formulaire est int\u00e9gr\u00e9 de mani\u00e8re statique en collant un code HTML et CSS g\u00e9n\u00e9r\u00e9 ou de mani\u00e8re dynamique dans une fen\u00eatre apparaissante apr\u00e8s un certain temps en collant un script g\u00e9n\u00e9r\u00e9.<\/p>

Tous les champs que vous utilisez dans votre formulaire sont ensuite soumis \u00e0 votre CRM et les donn\u00e9es donc sont centralis\u00e9es au sein de votre CRM.<\/p>

Pour cr\u00e9er un nouveau formulaire, consultez cet article<\/a><\/strong>.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Touchdown regroupe les formulaires et les landing pages pour faciliter leur cr\u00e9ation. En fonction de l’objectif de la landing page ou du formulaire, vous s\u00e9lectionnez simplement si vous souhaitez cr\u00e9er une page d\u00e9di\u00e9e avec ou sans formulaire ou si vous souhaitez cr\u00e9er un formulaire que vous pouvez int\u00e9grer sur votre site Web ou afficher dans […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"epkb_post_type_2_category":[175],"epkb_post_type_2_tag":[],"acf":[],"yoast_head":"\nIntroduction aux formulaires & landing pages - Touchdown<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.touchdown.co\/fr\/help-fr\/introduction-aux-formulaires-landing-pages\/\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.touchdown.co\/#organization\",\"name\":\"Touchdown\",\"url\":\"https:\/\/www.touchdown.co\/\",\"sameAs\":[\"https:\/\/www.linkedin.com\/company\/touchdown-co\",\"https:\/\/www.youtube.com\/channel\/UCJ4G2WGDv8p9oNR1YHNBMvQ\",\"https:\/\/www.facebook.com\/touchdown.marketing\/\",\"https:\/\/twitter.com\/touchdown_co\"],\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.touchdown.co\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.touchdown.co\/wp-content\/uploads\/2019\/07\/logo.png\",\"contentUrl\":\"https:\/\/www.touchdown.co\/wp-content\/uploads\/2019\/07\/logo.png\",\"width\":300,\"height\":300,\"caption\":\"Touchdown\"},\"image\":{\"@id\":\"https:\/\/www.touchdown.co\/#\/schema\/logo\/image\/\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.touchdown.co\/#website\",\"url\":\"https:\/\/www.touchdown.co\/\",\"name\":\"Touchdown\",\"description\":\"Marketing Suite for Microsoft Dynamics 365 & Powerapps\",\"publisher\":{\"@id\":\"https:\/\/www.touchdown.co\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.touchdown.co\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.touchdown.co\/fr\/help-fr\/introduction-aux-formulaires-landing-pages\/#webpage\",\"url\":\"https:\/\/www.touchdown.co\/fr\/help-fr\/introduction-aux-formulaires-landing-pages\/\",\"name\":\"Introduction aux formulaires & landing pages - 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